Pipedrive: The Best CRM for Sales Professionals

Pipedrive operates in the Sales Enablement field and has won 6 of the most prestigious CRM industry awards in recent years.

What is a CRM?

Customer relationship management is a process where a business or organization manages its interactions with customers, typically using data analysis to handle large amounts of information.

The History of Pipedrive

Pipedrive was founded on June 21, 2010, by Timo Rein, Urmas Purde, Ragnar Sass, Martin Tajur, and Martin Henk. In 2011, Pipedrive joined AngelPad, being the only European startup among the 15 teams hosted by the accelerator. In 2019, Pipedrive raised a total of $91.2 million in venture capital from Atomico, Bessemer Venture Partners, Paua Ventures, Rembrandt Venture Partners, and others. That same year, the Financial Times included Pipedrive in the FT1000, a list of Europe’s fastest-growing companies. On November 14, 2020, Pipedrive received a majority investment from Vista Equity Partners and achieved unicorn status.

The company has over 900 employees across eight European offices (Tallinn, Tartu, Lisbon, London, Prague, Dublin, Riga, and Berlin) and two US offices (New York and Florida). Its CRM is used by over 95,000 customers worldwide. In 2020, Pipedrive became the fifth unicorn founded in Estonia.

How Pipedrive Works

There are three very simple steps to start setting up your Pipedrive:

1. Set up your pipeline

Add the stages of your sales funnel or use an existing template. Add your deals or import them automatically from a spreadsheet or another CRM.

2. Track progress

Receive automatic alerts and reminders to follow up on deals. Sales forecasts update every time you move a deal down the funnel.

3. Automate growth

Review analytics and use AI technology to help identify opportunities to close more deals. Automate routine tasks and admin work.

Pipedrive’s Countless Features

• Reporting and dashboards: get detailed reports on sales and key activities. Track progress against goals in your dashboard.
• Revenue forecasting: predict sales volume and revenue based on your pipeline. Automatically recalculated when deals are updated.
• Customizable pipeline: set up your pipeline according to your sales cycle. Add custom stages and fields.
• Contact history: see a full history of all calls, emails, meetings, and notes linked to each deal and contact.
• 300+ integrations: Pipedrive connects with all your apps, including G Suite, Outlook, Trello, Asana, Slack, HubSpot, Zapier, Zoom, and Zoho.
• Activity reminders: schedule reminders for all your sales activities. Stay on top of every deal. Never miss a follow-up.
• Team collaboration: collaborate on deals and activities with colleagues. Share updates on sales activities and wins.

Integrate conversational intelligence into your CRM

• Segment leads: filter, categorize, segment, and sort leads to create targeted lists for personalized follow-ups.
• Web forms: generate quality leads for your pipeline with fully customizable online forms placed directly on your website.
• Mobile app: view your pipeline, activity reports, deals, and contract summaries from your phone. Works on iOS and Android.
• AI-powered automation: automatically generate high-quality leads with our AI engine. You provide a targeted list of prospects.
• Email integration: send, receive, and track emails directly from Pipedrive. Fully syncs with Gmail, Outlook, and more.
• 24/7 customer support. Need help? Get assistance via live chat or email.
• Visual sales pipeline: see your entire sales pipeline at a glance. Update deals by dragging and dropping.
• Pipedrive’s visual sales pipeline lets you track leads, spot opportunities, measure key activities, and stay focused on sales success.
• Automated reminders and follow-ups boost your productivity by eliminating repetitive, time-consuming tasks. Real-time reports show you what to prioritize.

How will Pipedrive’s CRM help me improve my sales?

Pipedrive’s visual sales pipeline lets you track leads, spot opportunities, measure key activities, and stay focused on sales success. Automated reminders and follow-ups boost your productivity by eliminating repetitive, time-consuming tasks. Real-time reports show you what to prioritize.