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\u003C/g>\u003C/g>",{"left":4,"top":4,"width":15,"height":15,"rotate":4,"vFlip":6,"hFlip":6,"body":20},"\u003Cg fill=\"none\">\u003Cg>\n    \u003Cpath\n      fill=\"#F0F0F0\"\n      d=\"M256 512C397.385 512 512 397.385 512 256C512 114.615 397.385 0 256 0C114.615 0 0 114.615 0 256C0 397.385 114.615 512 256 512Z\"\n    />\n\n    \u003Cpath\n      fill=\"#D80027\"\n      d=\"M512 256C512 145.929 442.528 52.0941 345.043 15.9231V496.078C442.528 459.906 512 366.071 512 256Z\"\n    />\n\n    \u003Cpath\n      fill=\"#6DA544\"\n      d=\"M0 256C0 366.071 69.472 459.906 166.957 496.077V15.9231C69.472 52.0941 0 145.929 0 256Z\"\n    />\n  \u003C/g>\u003C/g>",{"left":4,"top":4,"width":5,"height":5,"rotate":4,"vFlip":6,"hFlip":6,"body":22},"\u003Cg fill=\"none\">\u003Cpath d=\"M3 6h18\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"/>\n  \u003Cpath d=\"M3 12h18\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"/>\n  \u003Cpath d=\"M3 18h18\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"/>\u003C/g>",{"id":24,"documentId":25,"metaTitle":26,"metaDescription":27,"slug":28,"heroTitle":29,"heroUnderTitle":30,"heroUnderTitle2":31,"heroUnderTitle3":32,"heroCTA":33,"heroVideoUrl":34,"blog":35,"createdAt":36,"updatedAt":36,"publishedAt":37,"locale":38,"sectionSecurity":34,"heroCtAlink":34,"recommendedArticles":39,"localizations":40,"heroImage":56,"contentType":168},6381,"owj4jxom0p9cfn61khrvw9hz","Cómo un BDR puede duplicar ventas con","Artículo con los mejores consejos de Leexi para aumentar tus ventas y productividad.","/es/sales-enablement/consejos-para-vendedores/consejos-para-aumentar-ventas/","Consejos de Leexi para impulsar tus ventas","Mejora tus ventas","Establece tus metas de ventas","Destaca en cada llamada","Solicita una demo",null,"Como BDR (Business Developer Representative), tu trabajo es generar leads para que otros los cierren. Hay varias formas de generar leads.\n\nLas estrategias de BDR varían: en ventas, el primer paso en cualquier negocio es la prospección. Eso significa que debes encontrar personas que puedan estar interesadas en tus productos o servicios. Una vez que las encuentres, debes asegurar una reunión, y luego alguien hará la llamada.\n\nNo es tarea fácil: aquí tienes 10 consejos de Leexi para aumentar tus ventas.\n\n## 10 consejos para mejorar tu rendimiento en ventas.\n\n### 1. Mantente optimista.\n\nDebes mantener el optimismo. Esto no solo mejora tu estado de ánimo, sino que también te convierte en un mejor vendedor.\nInvestigaciones del Dr. Seligman muestran que los optimistas venden entre un 20 y 40% más que los pesimistas. Eso es suficiente motivación para aprender a ver el mundo positivamente.\n\n### 2. Usa la opinión pública como prueba.\n\nLas opiniones de otros consumidores influyen mucho en las decisiones de compra. La mayoría creemos más en el valor de un producto si otros lo aprueban. ¡Aprovéchalo! Usa reseñas y recomendaciones de clientes mostrándolas en tu web o mencionándolas en conversaciones para destacar la demanda de tu producto.\n\n### 3. Aplica el principio de escasez\n\nSabes que cuanto menos disponible está algo, más interés genera. Una buena técnica es sugerir al cliente que tu oferta es limitada en tiempo (ej. promoción de una semana) o cantidad (ej. pocas unidades).\n\n### 4. Presenta más de un producto.\n\nAunque muchas decisiones de compra son emocionales, también queremos pensar que son racionales. Tener opciones es clave.\n\nUn estudio de Daniel Mochon en Journal of Consumer Research mostró que los clientes compran más si pueden elegir entre varias opciones. En su experimento, con un solo DVD para elegir, solo el 10% compró; con dos opciones, las ventas subieron un 66%.\n\nOfrecer opciones da control y sensación de decisiones conscientes.\n\nAl dar opciones, usa el principio de contraste presentando dos ofertas diferentes.\n\nCuando hables con el cliente, muestra primero el producto más caro y luego el segundo, más barato, que es tu principal vendedor. Comparado con el primero, el segundo parecerá más atractivo, aunque siga siendo caro. Así funciona el contraste. Recuerda, el orden de presentación es crucial.\n\n### 5. Sé un experto.\n\nSi quieres vender, debes conocer todo sobre tu producto.\nLos clientes preguntan sobre la oferta, especificaciones o comparaciones con otros productos.\n\nSi respondes con seguridad, generarás confianza y aumentará la probabilidad de compra.\n\n![BDR 2](https://reliable-canvas-66698e1f5b.media.strapiapp.com/pexels_fauxels_3183170_fd246b0760.jpg)\n\n### 6. Usa el principio de reciprocidad.\n\nNos enseñan que los favores deben devolverse. Como vendedor, puedes usar esto.\n\nSi ves que el cliente necesita ayuda (aunque no esté relacionada con tu oferta), intenta resolver su problema.\n\nProbablemente el cliente se sentirá en deuda y puede comprar, volver o recomendarte. ¿Si no? ¡Vale la pena ayudar!\n\n### 7. Sé un fan de tu producto.\n\n¿Comprarías a alguien que no parece interesado en lo que vende? Si sí, eres minoría. Como vendedor, debes conocer y entusiasmarte con tu producto.\nEl entusiasmo es contagioso, haz lo posible por transmitirlo a tus clientes.\n\n### 8. Usa la técnica \"no puedes permitírtelo\".\n\nSiempre habrá objeciones. No puedes evitarlas, pero sí superarlas.\n\nSi un cliente dice que tu producto es caro, ponlo en contexto y muestra que los costos de no aceptarlo serán mayores.\n\nSi vendes seguros y el cliente rechaza por precio, ayúdale a entender que los gastos ante un accidente serían mucho mayores que el seguro.\n\n[Impulsa tus ventas](https://www.leexi.ai/demo#cta)\n\n### 9. Descubre por qué el cliente no está interesado.\n\nComo vendedor, seguro has oído a clientes decir que no les interesa y cortar la conversación.\n\n¡Error!\n\nLa próxima vez, intenta continuar la charla. Averigua por qué no están interesados y con preguntas los involucrarás. Quizá los persuadas. Si no, obtendrás valiosa información sobre tus clientes, sus necesidades y cómo mejorar tu oferta.\n\n### 10. Destaca tus ventajas competitivas.\n\nSeguramente has oído que tu producto es similar al de la competencia.\n¿Qué hacer?\nPrimero, evita criticar a competidores para no causar mala impresión. En cambio, resalta las diferencias clave (mejor calidad, más funciones, garantía más larga, etc.)\n","2026-06-03T15:58:04.662Z","2026-06-03T15:58:04.711Z","es",[],[41,44,47,50,53],{"locale":42,"slug":43,"documentId":25},"en","/en/sales-enablement/sales-tips/tips-to-increase-sales/",{"locale":45,"slug":46,"documentId":25},"it","/it/sales-enablement/consigli-per-i-venditori/consigli-per-aumentare-le-vendite/",{"locale":48,"slug":49,"documentId":25},"de","/de/sales-enablement/tipps-fuer-verkaeufer/tipps-zur-umsatzsteigerung/",{"locale":51,"slug":52,"documentId":25},"fr","/fr/sales-enablement/conseils-pour-vendeurs/conseils-augmenter-ventes/",{"locale":54,"slug":55,"documentId":25},"nl","/nl/sales-enablement/tips-voor-verkopers/tips-om-verkopen-te-verhogen/",{"id":57,"documentId":58,"name":59,"alternativeText":60,"caption":34,"width":61,"height":62,"formats":63,"hash":97,"ext":65,"mime":68,"size":98,"url":99,"previewUrl":34,"createdAt":100,"updatedAt":100,"publishedAt":101,"focalPoint":34,"related":102},1969,"iot2vlwy3pai7v4thqdsnt5y","pexels-miguel-á-padriñán-1591055.jpg","BDR 1 ",1920,1280,{"large":64,"small":74,"medium":82,"thumbnail":89},{"ext":65,"url":66,"hash":67,"mime":68,"name":69,"path":34,"size":70,"width":71,"height":72,"sizeInBytes":73},".jpg","https://reliable-canvas-66698e1f5b.media.strapiapp.com/large_pexels_miguel_a_padrinan_1591055_dc161f4ec1.jpg","large_pexels_miguel_a_padrinan_1591055_dc161f4ec1","image/jpeg","large_pexels-miguel-á-padriñán-1591055.jpg",67.77,1000,667,67774,{"ext":65,"url":75,"hash":76,"mime":68,"name":77,"path":34,"size":78,"width":79,"height":80,"sizeInBytes":81},"https://reliable-canvas-66698e1f5b.media.strapiapp.com/small_pexels_miguel_a_padrinan_1591055_dc161f4ec1.jpg","small_pexels_miguel_a_padrinan_1591055_dc161f4ec1","small_pexels-miguel-á-padriñán-1591055.jpg",15.77,500,333,15765,{"ext":65,"url":83,"hash":84,"mime":68,"name":85,"path":34,"size":86,"width":87,"height":79,"sizeInBytes":88},"https://reliable-canvas-66698e1f5b.media.strapiapp.com/medium_pexels_miguel_a_padrinan_1591055_dc161f4ec1.jpg","medium_pexels_miguel_a_padrinan_1591055_dc161f4ec1","medium_pexels-miguel-á-padriñán-1591055.jpg",37.59,750,37594,{"ext":65,"url":90,"hash":91,"mime":68,"name":92,"path":34,"size":93,"width":94,"height":95,"sizeInBytes":96},"https://reliable-canvas-66698e1f5b.media.strapiapp.com/thumbnail_pexels_miguel_a_padrinan_1591055_dc161f4ec1.jpg","thumbnail_pexels_miguel_a_padrinan_1591055_dc161f4ec1","thumbnail_pexels-miguel-á-padriñán-1591055.jpg",3.36,234,156,3356,"pexels_miguel_a_padrinan_1591055_dc161f4ec1",237.18,"https://reliable-canvas-66698e1f5b.media.strapiapp.com/pexels_miguel_a_padrinan_1591055_dc161f4ec1.jpg","2025-11-04T14:59:14.079Z","2025-11-04T14:59:14.080Z",[103,117,129,130,143,156],{"id":104,"documentId":25,"metaTitle":105,"metaDescription":106,"slug":43,"heroTitle":107,"heroUnderTitle":108,"heroUnderTitle2":109,"heroUnderTitle3":110,"heroCTA":111,"heroVideoUrl":34,"blog":112,"createdAt":113,"updatedAt":114,"publishedAt":115,"locale":42,"__type":116},5634,"How a BDR can double sales with Leexi","Here is an article listing Leexi's top tips","Leexi-made tips to boost your sales","Improve your sales","Set your sales goals","Excel on every call","Get a demo","As a BDR (Business Developer Representative), your job is to generate leads for others to close. There are several ways to generate leads.\n\nBDR strategies vary: when it comes to sales, the first step in any Business is prospecting. That means you need to find people who might be interested in your products or services. Once you've found them, you need to secure a meeting, and then someone will actually make the call.\n\nIt's no small feat: here are 10 Leexi tips to boost your sales.\n\n## 10 tips to improve your sales performance.\n\n### 1. Stay optimistic.\n\nYou need to remain optimistic. This not only puts you in a better mood, but also makes you a better salesperson.\nResearch by Dr. Seligman shows that optimists sell 20 to 40% more than pessimists. That's probably enough encouragement to learn to see the world positively.\n\n### 2. Use public opinion as proof.\n\nOther consumers' opinions have a huge impact on buying decisions. Most of us are more likely to believe in a product's value if others approve of it. Take advantage! Use customer reviews and recommendations by displaying them prominently on your website or mentioning during conversations that your product is in high demand.\n\n### 3. Use the scarcity principle\n\nYou know that the less available something is, the more interested people become. A good sales technique is to suggest to the client that your offer is limited in time (e.g., the promotion lasts only a week) or quantity (e.g., only a few items left).\n\n### 4. Present more than one product.\n\nWhile many of our buying decisions are emotional, we also like to think they're rational. Having choices is important in the buying process.\n\nIn a Journal of Consumer Research article, Daniel Mochon showed that customers are more likely to buy if they can choose between several options. In his experiment, customers were offered a DVD player. When only one product was shown, only 10% bought it. When two different products were shown, sales increased by 66%.\n\nOffering choices gives people a sense of control and that they're making conscious, rational decisions.\n\nSince we're talking about giving clients options, another key moment is to use the contrast principle, by presenting two different offers.\n\nWhen talking to the client, it's good to first show the more expensive product, then the second, slightly cheaper one, which is your main seller. Compared to the first, the second will seem very attractive, even if it's still pricey. That's how the contrast principle works. So remember, the order in which you present your offer is crucial.\n\n### 5. Be an expert.\n\nIf you really want to sell, you must know everything about your product.\nClients often ask questions about the offer, product specs, or comparisons with other products on the market.\n\nIf you answer reliably, you'll build trust and the client will be more likely to buy.\n\n![BDR 2](https://reliable-canvas-66698e1f5b.media.strapiapp.com/pexels_fauxels_3183170_fd246b0760.jpg)\n\n### 6. Use the reciprocity principle.\nWe’re taught that favors should be returned. As a salesperson, you can use this.\n\nIf you notice the client needs help (even if unrelated to your offer), try to solve their problem.\n\nChances are, the client will feel obliged and may buy your product, return to your Business, or recommend you to others. If not? It's still worth helping others!\n\n### 7. Be a fan of your product.\n\nWould you buy from someone who doesn't seem interested in what they're selling? If your answer is yes, you're in the minority. As a seller, you need to not only know your product well but also be enthusiastic about it.\nEnthusiasm is contagious, so do your best to pass it on to your clients.\n\n### 8. Use the \"you can't afford it\" technique.\n\nObjections will always come up in client conversations. You can't avoid them. The key is to overcome them.\n\nWhen a client says your product or offer is too expensive, put it in context and show them that the costs they'll incur if they don't accept your offer will be even higher.\n\nSuppose you're selling insurance. If the client refuses due to price, help them realize that the costs they’d face in case of an accident would be much higher than the insurance price.\n\n[Boost your sales](https://www.leexi.ai/demo#cta)\n\n### 9. Find out why the client isn't interested.\n\nAs a salesperson, you've probably heard potential clients say they're not interested and ended the conversation.\n\nThat's a mistake!\n\nNext time, try to keep the conversation going. Find out why the client isn't interested, and by asking questions, you'll engage them. Who knows, maybe you can persuade them to buy. If not, you'll at least gain valuable insights about your clients, their needs, and what you can improve in your offer.\n\n### 10. Highlight your competitive advantages.\n\nYou've probably heard clients say your product or service is similar to competitors'.\nWhat to do in this situation?\nFirst, avoid criticizing competitors, or you'll make a bad impression. Instead, highlight the key differences between your product and theirs (e.g., better quality, more features, longer warranty, etc.)\n","2025-11-24T15:57:36.467Z","2026-06-03T08:50:35.402Z","2026-06-03T08:50:36.158Z","api::child-page.child-page",{"id":118,"documentId":25,"metaTitle":119,"metaDescription":120,"slug":46,"heroTitle":121,"heroUnderTitle":122,"heroUnderTitle2":123,"heroUnderTitle3":124,"heroCTA":125,"heroVideoUrl":34,"blog":126,"createdAt":127,"updatedAt":127,"publishedAt":128,"locale":45,"__type":116},6391,"Come un BDR raddoppia le vendite con","Scopri i migliori consigli di Leexi per aumentare le vendite con strategie efficaci.","Consigli Leexi per potenziare le tue vendite","Migliora le tue vendite","Fissa i tuoi obiettivi di vendita","Eccelli in ogni chiamata","Richiedi una demo","Come BDR (Business Developer Representative), il tuo compito è generare lead per altri che chiuderanno la vendita. Esistono diversi modi per generare lead.\n\nLe strategie BDR variano: nelle vendite, il primo passo in ogni Business è la prospezione. Devi trovare persone potenzialmente interessate ai tuoi prodotti o servizi. Una volta trovate, devi fissare un incontro, poi qualcuno farà la chiamata.\n\nNon è un compito facile: ecco 10 consigli Leexi per aumentare le tue vendite.\n\n## 10 consigli per migliorare le tue prestazioni di vendita.\n\n### 1. Rimani ottimista.\n\nDevi mantenere l'ottimismo. Questo non solo migliora il tuo umore, ma ti rende anche un venditore migliore.\nLa ricerca del Dr. Seligman mostra che gli ottimisti vendono dal 20 al 40% in più dei pessimisti. È un buon motivo per imparare a vedere il mondo positivamente.\n\n### 2. Usa l'opinione pubblica come prova.\n\nLe opinioni degli altri consumatori influenzano molto le decisioni d'acquisto. Siamo più propensi a credere nel valore di un prodotto se altri lo approvano. Sfrutta questo! Usa recensioni e raccomandazioni clienti, mostrandole chiaramente sul tuo sito o menzionandole durante le conversazioni.\n\n### 3. Usa il principio della scarsità\n\nSai che meno qualcosa è disponibile, più le persone si interessano. Una buona tecnica è suggerire che la tua offerta è limitata nel tempo (es. promozione di una settimana) o nella quantità (es. pochi pezzi rimasti).\n\n### 4. Presenta più di un prodotto.\n\nAnche se molte decisioni d'acquisto sono emotive, ci piace pensare che siano razionali. Avere opzioni è importante.\n\nIn un articolo del Journal of Consumer Research, Daniel Mochon ha mostrato che i clienti comprano di più se possono scegliere tra più opzioni. Nel suo esperimento, con un solo prodotto mostrato, solo il 10% acquistava. Con due prodotti, le vendite aumentarono del 66%.\n\nOffrire scelte dà alle persone senso di controllo e decisioni consapevoli.\n\nParlando di opzioni, un altro momento chiave è usare il principio di contrasto, presentando due offerte diverse.\n\nQuando parli con il cliente, mostra prima il prodotto più costoso, poi quello principale, leggermente più economico. Rispetto al primo, il secondo sembrerà molto attraente. Questo è il principio di contrasto. L'ordine di presentazione è cruciale.\n\n### 5. Sii un esperto.\n\nSe vuoi vendere, devi conoscere tutto del tuo prodotto.\nI clienti spesso fanno domande sull'offerta, specifiche o confronti con altri prodotti.\n\nRispondendo con affidabilità, costruirai fiducia e il cliente sarà più propenso ad acquistare.\n\n![BDR 2](https://reliable-canvas-66698e1f5b.media.strapiapp.com/pexels_fauxels_3183170_fd246b0760.jpg)\n\n### 6. Usa il principio di reciprocità.\nCi insegnano che i favori vanno ricambiati. Come venditore, puoi sfruttarlo.\n\nSe noti che il cliente ha bisogno d'aiuto (anche se non riguarda la tua offerta), prova a risolvere il problema.\n\nProbabilmente il cliente si sentirà obbligato e potrà comprare, tornare o consigliarti. Se no, vale comunque la pena aiutare!\n\n### 7. Sii un fan del tuo prodotto.\n\nCompreresti da chi non sembra interessato a ciò che vende? Se sì, sei in minoranza. Come venditore, devi conoscere bene e mostrare entusiasmo per il prodotto.\nL'entusiasmo è contagioso, trasmettilo ai clienti.\n\n### 8. Usa la tecnica \"non puoi permettertelo\".\n\nLe obiezioni ci saranno sempre. Non puoi evitarle, ma superarle.\n\nSe un cliente dice che il prodotto è troppo caro, metti tutto in prospettiva e mostra che i costi di non accettare saranno maggiori.\n\nSe vendi assicurazioni e il cliente rifiuta per prezzo, fagli capire che i costi di un incidente sarebbero molto più alti.\n\n[Potenzia le tue vendite](https://www.leexi.ai/demo#cta)\n\n### 9. Scopri perché il cliente non è interessato.\n\nProbabilmente hai sentito clienti dire che non sono interessati e chiudere la conversazione.\n\nÈ un errore!\n\nLa prossima volta, cerca di proseguire. Scopri perché non è interessato e con domande coinvolgilo. Magari lo convincerai. Altrimenti, otterrai preziose informazioni sui clienti, bisogni e come migliorare l'offerta.\n\n### 10. Evidenzia i tuoi vantaggi competitivi.\n\nProbabilmente hai sentito clienti dire che il tuo prodotto è simile a quello dei concorrenti.\nCosa fare?\nEvita di criticare i concorrenti per non fare cattiva impressione. Evidenzia invece le differenze chiave (es. qualità migliore, più funzioni, garanzia più lunga, ecc.)\n","2026-06-03T15:58:21.108Z","2026-06-03T15:58:21.152Z",{"id":24,"documentId":25,"metaTitle":26,"metaDescription":27,"slug":28,"heroTitle":29,"heroUnderTitle":30,"heroUnderTitle2":31,"heroUnderTitle3":32,"heroCTA":33,"heroVideoUrl":34,"blog":35,"createdAt":36,"updatedAt":36,"publishedAt":37,"locale":38,"__type":116},{"id":131,"documentId":25,"metaTitle":132,"metaDescription":133,"slug":55,"heroTitle":134,"heroUnderTitle":135,"heroUnderTitle2":136,"heroUnderTitle3":137,"heroCTA":138,"heroVideoUrl":34,"blog":139,"createdAt":140,"updatedAt":141,"publishedAt":142,"locale":54,"__type":116},7307,"Hoe een BDR de verkoop verdubbelt met","Ontdek de beste tips van Leexi om je verkoop te verhogen en meer leads te genereren.","Leexi-tips om je verkoop te stimuleren","Verbeter je verkoopresultaten","Stel je verkoopdoelen in","Exceleer bij elk gesprek","Vraag een demo aan","Als BDR (Business Developer Representative) is jouw taak leads te genereren voor anderen om af te sluiten. Er zijn verschillende manieren om leads te genereren.\n\nBDR-strategieën verschillen: bij sales is prospectie de eerste stap in elk bedrijf. Je moet mensen vinden die mogelijk geïnteresseerd zijn in je producten of diensten. Zodra je ze hebt gevonden, moet je een afspraak maken, waarna iemand het gesprek voert.\n\nHet is geen kleine klus: hier zijn 10 Leexi-tips om je verkoop te verhogen.\n\n## 10 tips om je verkoopprestaties te verbeteren.\n\n### 1. Blijf optimistisch.\n\nJe moet optimistisch blijven. Dit verbetert niet alleen je stemming, maar maakt je ook een betere verkoper.\nOnderzoek van Dr. Seligman toont aan dat optimisten 20 tot 40% meer verkopen dan pessimisten. Dat is genoeg reden om positief te leren denken.\n\n### 2. Gebruik publieke opinie als bewijs.\n\nDe mening van andere consumenten beïnvloedt koopbeslissingen sterk. We geloven eerder in de waarde van een product als anderen het goedkeuren. Maak hier gebruik van! Gebruik klantbeoordelingen en aanbevelingen door ze duidelijk op je website te tonen of te vermelden tijdens gesprekken dat je product veel gevraagd is.\n\n### 3. Gebruik het schaarsteprincipe\n\nJe weet dat hoe minder iets beschikbaar is, hoe interessanter het wordt. Een goede verkooptactiek is om de klant te laten weten dat je aanbod beperkt is in tijd (bijv. promotie duurt slechts een week) of hoeveelheid (bijv. nog maar een paar stuks).\n\n### 4. Presenteer meer dan één product.\n\nHoewel veel aankoopbeslissingen emotioneel zijn, willen we ook rationeel lijken. Keuzes zijn belangrijk bij het kopen.\n\nIn een artikel in Journal of Consumer Research liet Daniel Mochon zien dat klanten eerder kopen als ze kunnen kiezen uit meerdere opties. In zijn experiment kocht 10% een DVD-speler als er één was, maar bij twee opties steeg de verkoop met 66%.\n\nKeuzes geven mensen controle en het gevoel dat ze rationeel beslissen.\n\nBij het geven van opties is het ook belangrijk het contrastprincipe te gebruiken door twee verschillende aanbiedingen te presenteren.\n\nToon eerst het duurdere product, daarna het iets goedkopere, dat je hoofdaanbieder is. Vergeleken met het eerste lijkt het tweede aantrekkelijk, ook al is het nog steeds prijzig. Zo werkt het contrastprincipe. De volgorde van je aanbod is dus cruciaal.\n\n### 5. Wees een expert.\n\nWil je echt verkopen, dan moet je alles over je product weten.\nKlanten stellen vaak vragen over het aanbod, productspecificaties of vergelijkingen met andere producten.\n\nAls je betrouwbaar antwoordt, bouw je vertrouwen op en koopt de klant eerder.\n\n![BDR 2](https://reliable-canvas-66698e1f5b.media.strapiapp.com/pexels_fauxels_3183170_fd246b0760.jpg)\n\n### 6. Gebruik het wederkerigheidsprincipe.\nWe leren dat gunsten worden terugbetaald. Als verkoper kun je dit gebruiken.\n\nZie je dat de klant hulp nodig heeft (ook als het niet met je aanbod te maken heeft), probeer dan te helpen.\n\nWaarschijnlijk voelt de klant zich verplicht en koopt hij je product, keert terug naar je bedrijf of raadt je aan. Zo niet? Het is toch de moeite waard om te helpen!\n\n### 7. Wees fan van je product.\n\nZou je kopen van iemand die niet enthousiast lijkt over wat hij verkoopt? Als je ja zegt, ben je in de minderheid. Als verkoper moet je je product niet alleen goed kennen, maar er ook enthousiast over zijn.\nEnthousiasme werkt aanstekelijk, dus probeer het over te brengen op je klanten.\n\n### 8. Gebruik de \"dat kun je je niet veroorloven\"-techniek.\n\nBezwaren komen altijd voor in klantgesprekken. Je kunt ze niet vermijden. De sleutel is ze te overwinnen.\n\nAls een klant zegt dat je product of aanbod te duur is, zet het dan in perspectief en laat zien dat de kosten als ze je aanbod niet accepteren nog hoger zijn.\n\nVerkoop je bijvoorbeeld verzekeringen? Als de klant afwijst vanwege de prijs, help hem dan inzien dat de kosten bij een ongeluk veel hoger zijn dan de verzekeringsprijs.\n\n[Verhoog je verkoop](https://www.leexi.ai/demo#cta)\n\n### 9. Ontdek waarom de klant niet geïnteresseerd is.\n\nAls verkoper heb je vast wel eens gehoord dat potentiële klanten niet geïnteresseerd zijn en het gesprek beëindigen.\n\nDat is een fout!\n\nProbeer de volgende keer het gesprek gaande te houden. Ontdek waarom de klant niet geïnteresseerd is en door vragen te stellen betrek je hem. Misschien overtuig je hem alsnog. Zo niet, dan krijg je waardevolle inzichten over je klanten, hun behoeften en wat je kunt verbeteren.\n\n### 10. Benadruk je concurrentievoordelen.\n\nJe hebt vast gehoord dat klanten zeggen dat jouw product of dienst lijkt op die van concurrenten.\nWat doe je dan?\nVermijd kritiek op concurrenten, dat maakt een slechte indruk. Benadruk in plaats daarvan de belangrijkste verschillen (bijv. betere kwaliteit, meer functies, langere garantie, enz.)\n","2026-06-03T14:16:14.122Z","2026-06-03T17:24:29.100Z","2026-06-03T17:41:45.921Z",{"id":144,"documentId":25,"metaTitle":145,"metaDescription":146,"slug":52,"heroTitle":147,"heroUnderTitle":148,"heroUnderTitle2":149,"heroUnderTitle3":150,"heroCTA":151,"heroVideoUrl":34,"blog":152,"createdAt":153,"updatedAt":154,"publishedAt":155,"locale":51,"__type":116},5906,"Doubler les ventes d’un BDR","Voici un article qui recense les meilleurs conseils de Leexi ","Des conseils made in Leexi pour augmenter vos ventes ","Améliorer vos ventes ","Définir vos objectifs de vente ","Performer à chaque call ","Obtenir une demo","Lorsque vous êtes BDR (Business Developer Representant) votre travail consiste à générer des pistes pour que d'autres personnes les concluent. Il y a plusieurs façons de générer des pistes. \n\nLes stratégies en matière de BDR sont différentes :  lorsqu'il s'agit d'un processus de vente, la première étape dans toute entreprise est de faire de la  prospection. C'est-à-dire que vous devez trouver des gens qui sont potentiellement intéressés par vos produits ou services. Et deuxièmement, une fois que vous avez trouvé ces personnes, vous devez obtenir un rendez-vous avec elles, puis quelqu'un va effectivement prendre le téléphone. \n\nCe n’est pas une mince affaire : voici 10 conseils leexi pour augmenter vos ventes. \n\n## 10 conseils pour améliorer vos performances de vente. \n\n### 1.Soyez optimiste.\n\nVous devez rester optimiste. De cette façon, non seulement vous êtes de meilleure humeur, mais vous êtes aussi un meilleur vendeur.\nLes recherches menées par le Dr Seligman indiquent que les optimistes vendent 20 à 40 % mieux que les pessimistes. C'est probablement un encouragement suffisant pour apprendre à regarder le monde de manière positive.\n\n### 2. Utilisez l'opinion publique comme preuve.\n\nL'opinion d'autres consommateurs a un impact considérable sur le processus de décision d'achat. La plupart d'entre nous sont plus enclins à croire en la valeur d'un produit s'il est approuvé par d'autres.  Vous pouvez en profiter ! Utilisez les avis et recommandations des clients en les plaçant à un endroit bien visible sur le site web ou en mentionnant au cours de la conversation que le produit est très demandé.\n\n### 3. Utilisez le principe d'indisponibilité\n\nVous savez certainement que plus vous obtenez quelque chose, plus votre intérêt augmente. Par conséquent, une bonne technique de vente consiste à suggérer au client que l'offre dont vous parlez est limitée dans le temps (par exemple, la promotion ne dure qu'une semaine) ou quantitativement (par exemple, il ne reste que quelques articles).\n\n### 4. Présentez plus d'un produit.\n\nBien que nous prenions une grande partie de nos décisions d'achat sous l'influence des émotions, nous aimons aussi croire que nos décisions sont rationnelles. La possibilité de choisir est importante dans le processus de prise de décision d'achat.\n\nDans un article publié par le Journal of Consumer Research, Daniel Mochon a démontré que les clients sont plus susceptibles de décider d'acheter un produit s'ils peuvent choisir entre plusieurs options. Au cours de l'expérience menée par Mochon, des clients se sont vu proposer d'acheter un lecteur DVD.\nDans le groupe où un seul produit était présenté, seuls 10% des clients ont décidé d'acheter. Dans le second groupe, deux produits différents ont été présentés, et les ventes ont augmenté de 66 %.\n\nL'offre de choix donne aux gens le sentiment qu'ils ont le contrôle de la situation et qu'ils prennent des décisions conscientes et rationnelles.\n\nPuisque nous en sommes déjà au point de donner au client la possibilité de choisir, un autre moment très important est de prêter attention au principe du contraste, basé sur la présentation au client de deux offres différentes.\n\nEn parlant au client, il est bon de lui présenter d'abord le produit le plus cher, puis le second, un peu moins cher, qui représente la majeure partie des ventes totales. Comparé au premier, le second produit semblera très attrayant, même si son prix est assez élevé. C'est ainsi que fonctionne le principe du contraste. N'oubliez donc pas que l'ordre dans lequel vous allez présenter l'offre est crucial ici.\n\n### 5. Soyez un expert.\n\nSi vous voulez vraiment vendre, vous devez tout savoir sur votre produit.\nLes clients posent souvent diverses questions concernant les détails de l'offre, les spécifications du produit, ou demandent une comparaison avec d'autres produits disponibles sur le marché.\n\nSi vous répondez à leurs questions de manière fiable, vous augmenterez la confiance et, par conséquent, le client sera plus enclin à acheter.\n\n![BDR 2](https://reliable-canvas-66698e1f5b.media.strapiapp.com/pexels_fauxels_3183170_fd246b0760.jpg)\n\n### 6. Utilisez le principe de réciprocité.\nOn nous apprend que les faveurs doivent être réciproques. En tant que vendeur, vous pouvez l'utiliser.\n\nSi vous remarquez que le client a besoin d'aide (même si ce n'est pas directement lié à votre offre), essayez de résoudre son problème.\n\nIl y a de fortes chances que le client se sente obligé envers vous et décide d'acheter votre produit, de revenir dans votre entreprise ou de la recommander à d'autres personnes. Et si ce n'est pas le cas ? Eh bien, cela vaut toujours la peine d'aider les autres !\n\n### 7. Soyez un fan de votre produit.\n\nAchèteriez-vous le produit d'une personne qui ne semble pas du tout intéressée par le produit qu'elle vend ? Si votre réponse est oui, alors vous faites partie d'une minorité. Par conséquent, en tant que trader, vous devez non seulement bien connaître votre produit, mais aussi être enthousiaste à son sujet.\nL'enthousiasme est extrêmement contagieux, alors faites de votre mieux pour qu'il atteigne vos clients.\n\n### 8. Utilisez la technique : \"vous ne pouvez pas vous le permettre\".\n\nQuoi qu'il en soit, des objections surgiront au cours de chaque conversation avec le client. Vous ne pouvez pas les éviter. Tout l'art consiste à être capable de les surmonter.\n\nLorsqu'un client se plaint que votre produit ou votre offre est trop cher, essayez de le replacer dans son contexte et indiquez-lui que les coûts qu'il risque de subir s'il ne décide pas d'accepter votre offre seront encore plus élevés.\n\nSupposons que vous vendiez une assurance. Lorsque le client refuse de souscrire, en justifiant sa décision par le prix de l'offre, essayez de lui faire prendre conscience que les frais de traitement, qu'il encourra en cas d'accident, seront bien supérieurs au prix de l'assurance.\n\n[Augmentez vos ventes](https://www.leexi.ai/demo#cta)\n\n### 9. Découvrez la raison pour laquelle le client n'est pas intéressé.\n\nEn tant que commerçant, vous avez probablement souvent entendu des clients potentiels dire qu'ils n'étaient pas intéressés par votre produit et vous avez mis fin à la conversation.\n\nC'est une erreur !\n\nLa prochaine fois, essayez de poursuivre la conversation. Découvrez pourquoi le client n'est pas intéressé par votre produit, et en lui posant des questions, vous l'impliquerez dans la conversation. Qui sait, il est peut-être possible de le persuader d'acheter. Et si ce n'est pas le cas, vous aurez au moins acquis des connaissances inestimables sur vos clients, leurs besoins et ce que vous pouvez améliorer dans votre offre.\n\n### 10. Indiquez vos avantages concurrentiels sur le marché.\n\nVous avez probablement entendu des clients dire que votre produit ou service est très similaire à ce que vos concurrents proposent.\nQue faire dans une telle situation ?\nTout d'abord, évitez de critiquer la concurrence, sinon vous ferez mauvaise impression. Indiquez plutôt les différences significatives entre votre produit et la concurrence (par exemple, une meilleure qualité, plus de fonctionnalités, une période de garantie plus longue, etc.)\n","2025-11-05T15:31:45.701Z","2026-06-03T14:34:27.120Z","2026-06-03T14:34:27.873Z",{"id":157,"documentId":25,"metaTitle":158,"metaDescription":159,"slug":49,"heroTitle":160,"heroUnderTitle":161,"heroUnderTitle2":162,"heroUnderTitle3":163,"heroCTA":164,"heroVideoUrl":34,"blog":165,"createdAt":166,"updatedAt":166,"publishedAt":167,"locale":48,"__type":116},6475,"Wie ein BDR mit Leexi den Umsatz verd","Top-Tipps von Leexi für mehr Verkaufserfolg","Leexi-Tipps zur Steigerung Ihres Umsatzes","Verbessern Sie Ihren Vertrieb","Setzen Sie Ihre Verkaufsziele","Überzeugen Sie bei jedem Anruf","Demo anfordern","Als BDR (Business Developer Representative) ist es Ihre Aufgabe, Leads zu generieren, die andere abschließen. Es gibt verschiedene Wege, Leads zu gewinnen.\n\nBDR-Strategien variieren: Im Vertrieb ist der erste Schritt immer die Akquise. Das bedeutet, Sie müssen potenzielle Kunden finden, die an Ihren Produkten oder Dienstleistungen interessiert sein könnten. Haben Sie sie gefunden, sichern Sie ein Meeting, und dann übernimmt jemand den Anruf.\n\nKeine leichte Aufgabe: Hier sind 10 Leexi-Tipps, um Ihren Vertrieb zu stärken.\n\n## 10 Tipps zur Steigerung Ihrer Verkaufsleistung.\n\n### 1. Bleiben Sie optimistisch.\n\nOptimismus ist entscheidend. Er verbessert Ihre Stimmung und macht Sie zu einem besseren Verkäufer.\nStudien von Dr. Seligman zeigen, dass Optimisten 20 bis 40 % mehr verkaufen als Pessimisten. Ein guter Grund, die Welt positiv zu sehen.\n\n### 2. Nutzen Sie öffentliche Meinungen als Beweis.\n\nMeinungen anderer Kunden beeinflussen Kaufentscheidungen stark. Wir glauben eher an den Wert eines Produkts, wenn andere es empfehlen. Nutzen Sie das! Zeigen Sie Kundenbewertungen prominent auf Ihrer Website oder erwähnen Sie die hohe Nachfrage im Gespräch.\n\n### 3. Setzen Sie das Knappheitsprinzip ein\n\nJe weniger verfügbar, desto größer das Interesse. Weisen Sie darauf hin, dass Ihr Angebot zeitlich (z. B. nur eine Woche) oder mengenmäßig begrenzt ist (z. B. nur wenige Stück).\n\n### 4. Präsentieren Sie mehrere Produkte.\n\nKaufentscheidungen sind oft emotional, aber wir wollen auch rational wählen. Auswahlmöglichkeiten sind wichtig.\n\nLaut einer Studie von Daniel Mochon im Journal of Consumer Research kaufen Kunden eher, wenn sie zwischen mehreren Optionen wählen können. Bei einem DVD-Player stieg der Verkauf von 10 % auf 66 %, wenn zwei Produkte gezeigt wurden.\n\nAuswahl gibt Kontrolle und das Gefühl bewusster Entscheidungen.\n\nNutzen Sie auch das Kontrastprinzip, indem Sie zwei Angebote präsentieren.\n\nZeigen Sie zuerst das teurere Produkt, dann das günstigere, das Sie hauptsächlich verkaufen. Das günstigere wirkt im Vergleich attraktiver. Die Reihenfolge ist entscheidend.\n\n### 5. Seien Sie Experte.\n\nKennen Sie Ihr Produkt in- und auswendig.\nKunden stellen oft Fragen zu Angebot, technischen Details oder Vergleichen.\n\nVerlässliche Antworten schaffen Vertrauen und erhöhen die Kaufwahrscheinlichkeit.\n\n![BDR 2](https://reliable-canvas-66698e1f5b.media.strapiapp.com/pexels_fauxels_3183170_fd246b0760.jpg)\n\n### 6. Nutzen Sie das Reziprozitätsprinzip.\n\nGefälligkeiten werden erwidert. Helfen Sie Kunden, auch wenn es nicht direkt mit Ihrem Angebot zu tun hat.\n\nKunden fühlen sich verpflichtet, kaufen vielleicht, kehren zurück oder empfehlen Sie weiter. Und wenn nicht? Helfen lohnt sich trotzdem!\n\n### 7. Seien Sie Fan Ihres Produkts.\n\nWürden Sie bei jemandem kaufen, der nicht begeistert wirkt? Wahrscheinlich nicht.\nSeien Sie nicht nur sachkundig, sondern auch begeistert. Begeisterung steckt an und überzeugt Kunden.\n\n### 8. Nutzen Sie die \"Sie können es sich nicht leisten\"-Technik.\n\nEinwände kommen immer. Wichtig ist, sie zu überwinden.\n\nBei Preis-Einwänden setzen Sie die Kosten ins Verhältnis: Was kostet es den Kunden, wenn er ablehnt?\n\nVerkaufen Sie z. B. Versicherungen, zeigen Sie, dass Unfallkosten höher sind als die Prämie.\n\n[Steigern Sie Ihren Umsatz](https://www.leexi.ai/demo#cta)\n\n### 9. Finden Sie heraus, warum kein Interesse besteht.\n\nViele Verkäufer hören \"kein Interesse\" und beenden das Gespräch.\n\nDas ist ein Fehler!\n\nBleiben Sie dran, fragen Sie nach Gründen. So binden Sie Kunden ein und können vielleicht überzeugen. Wenn nicht, gewinnen Sie wertvolle Einblicke in Kundenbedürfnisse und verbessern Ihr Angebot.\n\n### 10. Heben Sie Ihre Wettbewerbsvorteile hervor.\n\nKunden sagen oft, Ihr Produkt sei ähnlich wie das der Konkurrenz.\nWas tun?\nKritisieren Sie nicht, das wirkt schlecht. 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